FUTURE CITY GLASGOW
Hyperlapse filming was a great way to show Glasgow’s smart city initiative in detail. Innovate UK awarded Glasgow £24 million in 2013 to become a Future Cities Demonstrator. They commissioned us to make three films to show how the funding has transformed the city. New technologies such as intelligent lighting, a high-tech data hub and operations centre have made life in the city smarter, safer and more sustainable.
We were involved in the creative process from the start, making key decisions about overall style, contributors involved, locations, scriptwriting and planning. We made extensive use of Hyperlapse filming, timelapse, slo-mo and aerial filming and even used an open top bus for some tracking shots! Graphic overlays were also used to show the impact of funding on the city and highlight key messaging.
The final films were extremely well received and were shown to the Secretary of State for Scotland during a recent visit. They are also being used by the Scottish government to showcase Glasgow as a city of the future.
Click here to see all three films:
- Client Innovate UK.
- Task Success Story
- Website Innovate UK Homepage